movies, news, opinion Mario Maiale movies, news, opinion Mario Maiale

Mario’s Musings (Anniversary Edition): Raiders of the Lost Ark (Repost from 2021)

Anyone who knows me knows what Indiana Jones means to me. Some of my earliest memories involve sitting down in front of the television to watch Indiana Jones and the Last Crusade. I’ve constantly joked that Harrison Ford is the greatest living actor of all time, only one Best Actor Oscar nomination for Witness be damned.

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Andre Saballette Andre Saballette

The Future of Advertising is Product Placement And Integration

When people think of product placement in movies, they usually picture a drink or food wrapper with the label facing the camera, but the truth is it’s far more nuanced and abundant within the realm of the story on screen.  From the car a character drives to the glasses they wear, product placement can be as subtle as a character's apparel to bold and in your face like Superman throwing a villain through a giant neon Coca Cola billboard after he himself is thrown through a Marlboro delivery truck.

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